World Federation of Advertisers (WFA)

Fédération mondiale des annonceurs (FMA)

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Contact Details

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History

28 Oct 1953, Brussels (Belgium), as International Union of Advertisers Associations (IUAA) -- Union internationale des associations d'annonceurs (UIAA). Present title adopted 10 Dec 1984, Brussels, following decision of meeting 1984, Rio de Janeiro (Brazil), when organization was expanded to include major companies and individuals in countries not having national associations. Registered in accordance with Belgian law, 27 Sep 1961. New statutes registered 13 June 1996. EU Transparency Register: 6440918199-49.

Aims

Ensure conditions worldwide to enable members to improve their effectiveness and efficiency; enable advertisers to conduct activities in conditions of free speech and free market, especially in common markets and free trade areas; defend and, where possible, extend freedom of commercial expression and advertising; challenge over-regulation of advertising through legislation enacted by national or international authorities; ensure recognition by governments, opinion leaders and supranational bodies of the contribution of advertising to economic growth and improved standards of living; assist advertisers' associations in their contacts with public authorities or other professional organizations; advocate self-regulation of the industry worldwide, based on the principle that advertising should be legal, honest, decent and truthful; carry out studies and collect documentation on problems regarding advertising in all its forms; promote advertising in the economy of each country; allow exchange of information among member groups and with government bodies which regulate, limit or prohibit commercial expression.

Future Events

Past Events(63)

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Activities

Politics/policy/regulatory; knowledge management/information dissemination; advocacy/lobbying/activism.

Structure

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Languages

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Staff

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Financing

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Consultative Status

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Relations with Inter-Governmental Organizations

Relations with 9 inter-governmental organizations.
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Relations with Non-Governmental Organizations

Relations with 23 non-governmental organizations.
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Publications

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Members

Members in 0 countries
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Type I Classification

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UN Sustainable Development Goals **

GOAL 3: Good Health and Well-beingGOAL 11: Sustainable Cities and Communities

UIA Org ID

C2680

Last News Received

2018
* Subject classification is derived from the organization names and aims.
** UN SDGs are linked to the subject classification.

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