European Advertising Tripartite (EAT)

Tripartite européenne de la publicité

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History

1980, Brussels (Belgium), following agreement, 1974, between European Association of Communications Agencies (EACA) and World Federation of Advertisers (WFA) to produce joint papers on matters of common interest. New statutes adopted Oct 1997. Includes the former Advertising Information Group. Registered in accordance in Belgian law. Dissolved 13 Mar 2002.

Aims

Defend the freedom of responsible commercial speech; ensure a better understanding of the role of advertising; promote the quality of advertising self-regulation in Europe; represent the interests of the advertising industry at European level; ensure a permanent and in-depth information of its members.

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Activities

Represents the interests of members at a European level. Organizes seminars. Runs task forces on key issues.

Structure

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Languages

English, French.

Staff

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Financing

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Relations with Inter-Governmental Organizations

Relations with 1 inter-governmental organizations.
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Relations with Non-Governmental Organizations

Relations with 11 non-governmental organizations.
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Publications

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Members

Members in 5 countries
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Type I Classification

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Type II Classification

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Subjects *

  • Communication
    • Advertising

UN Sustainable Development Goals **

UIA Org ID

F0276

Last News Received

2002
* Subject classification is derived from the organization names and aims.
** UN SDGs are linked to the subject classification.

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